Started by a Torontonian with the love of pastel and all things dorky, she wanted to create a brand that expressed quirkiness while still being aesthetically pleasing to fit the minimalistic look that is most appreciated by everyone (because why express feelings with loud imagery when it could be so subtly embroidered on your sweater).

The name “clou-dy” was broken into two parts; one to represent the feeling of softness, and second is including part of the creator’s name (“dy” for “dyena”). clou-dy is a premium apparel brand that specializes in sweaters with a light colour palette and cater to those individuals who want that aesthetic lifestyle. Our goal is to provide a feeling of comfort and lightness that shouldn’t only be felt at home but everywhere you go – the feeling of wearing a cloud!